Playboy launches new website you can visit at work.
TheSmokingJacket.com: new playboy´swebsite o.k. to visit at work.
No nudity images from Playboy.com, but lots of contents of the magazine. And good hot pictures of the bunnies.
Forget about closing windows or tabs like crazy when your boss enters the office. No need to hide your navigation during your break.
Playboy today launched a site to be accessed at your office without shame. And in front of everyone´s eyes.
TheSmokingJacket.com has no pictures of naked women you can see on Playboy.com, but rather hot photos of their beautiful bunnies "dressed."
"This is a safe site for the office. The best thing you can see from the Mansion, without nudity" Hefner said in the welcome video.
The company's goal is to reach its core audience, targeting 25-34 years old men, who are facing a computer screen in the middle of the office.
"Much of our Playboy.com visitors come after work and we are loosing a golden opportunity to target new audiences willing to to connect at the moment are more people is online: the moment they are at their desk, not working,and sending emails to their friends,''said Jimmy Jellinek, editor of Playboy.
TheSmokingJacket.com name alludes to the famous look that Playboy´s founder Hugh Hefner has imposed.
The Website does not include all the lengthy interviews or featured articles from Playboy.com.
In addition, you can retrieve files from the 1983 Playboy Playmates, or photos of the best bunnies.
With links to material intended for users to send to their friends, the site aims to win over fans virality. "It's a social currency,"said Jellinek. "You may want to be the firstto send to your group of friends a funny joke, or a flashy video ... You can be the most popular if you are the first to send Playboy news to everyone else.''
"The goal for TheSmokingJacket.com is to become the must for those who are bored at work,''said Matt Gibbs, producer of the new space.
"Playboy" is one of the search term that companies typically block so that their employees are not distracted at work, however "TheSmokingJacket" will give you a preview of Hugh Hefner,s dream "girls" .
The spokeswoman Theresa Hennessey said that Playboy.com has about 6 million visitors per month and Jellinek said he would be happy if TheSmokingJacket.com gets a million.
No nudity images from Playboy.com, but lots of contents of the magazine. And good hot pictures of the bunnies.
Forget about closing windows or tabs like crazy when your boss enters the office. No need to hide your navigation during your break.
Playboy today launched a site to be accessed at your office without shame. And in front of everyone´s eyes.
TheSmokingJacket.com has no pictures of naked women you can see on Playboy.com, but rather hot photos of their beautiful bunnies "dressed."
"This is a safe site for the office. The best thing you can see from the Mansion, without nudity" Hefner said in the welcome video.
The company's goal is to reach its core audience, targeting 25-34 years old men, who are facing a computer screen in the middle of the office.
"Much of our Playboy.com visitors come after work and we are loosing a golden opportunity to target new audiences willing to to connect at the moment are more people is online: the moment they are at their desk, not working,and sending emails to their friends,''said Jimmy Jellinek, editor of Playboy.
TheSmokingJacket.com name alludes to the famous look that Playboy´s founder Hugh Hefner has imposed.
The Website does not include all the lengthy interviews or featured articles from Playboy.com.
In addition, you can retrieve files from the 1983 Playboy Playmates, or photos of the best bunnies.
With links to material intended for users to send to their friends, the site aims to win over fans virality. "It's a social currency,"said Jellinek. "You may want to be the firstto send to your group of friends a funny joke, or a flashy video ... You can be the most popular if you are the first to send Playboy news to everyone else.''
"The goal for TheSmokingJacket.com is to become the must for those who are bored at work,''said Matt Gibbs, producer of the new space.
"Playboy" is one of the search term that companies typically block so that their employees are not distracted at work, however "TheSmokingJacket" will give you a preview of Hugh Hefner,s dream "girls" .
The spokeswoman Theresa Hennessey said that Playboy.com has about 6 million visitors per month and Jellinek said he would be happy if TheSmokingJacket.com gets a million.
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